Article original du 11.01.04 - Le teasing c'est très à la mode en ce moment. Je vais peut-être m'y mettre pour le coup ? ;o)
Mise à jour 01.07.04 - Teasing, suite...
Talou - site -Pas mal :o) discret, élégant, et combiné. Jolie taquinade ! Alors, de quoi s'agit-il ?
fastclemmy - site -Ah mais si je le dis ça ne sera plus du teasing :o)
[ Voulf ] - site -Hihi on est en plein dedans ;)
"Technique publicitaire qui vise à éveiller la curiosité du contact pour augmenter l'attention portée au message et sa mémorisation. Le teasing peut utiliser différents messages publicitaires successifs ou se faire sur un message. Lorsque différents messages sont utilisés, un premier message va revêtir une forme mystérieuse sans forcément dévoiler l'annonceur ou l'objet de la campagne, la révélation se fait sur le ou les autres messages. Quand le teasing se fait avec un seul message c'est le début de l'annonce qui est mystérieuse et la fin révélation se fin à la fin du message."
Denis Boudreau - site -Moi je sais s'que c'est, moi je sais s'que c'est ! Na-na-nèèèèrrreeee. (Enfin, je crois ;)
Gatan - site -Je sais pas si je dois vous en parler, jhésite.
[ Voulf ] - site -Et moi je tombe dedans comme un gringo... Trop terre à terre, désolé :(
Fred Bird - site -euh... une nouvelle css pour fastclemmy.com ? 6 mois ?
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